what’s NEW?
Helpful tips to turn one-time shoppers into loyal customers
Helpful insights for higher sales
We’re here to offer strategies, expert tips and the latest industry trends, all designed to help you attract, engage and retain more happy buyers.
New articles
How Gift Cards Increase Average Order Value
While traffic and conversion rates often dominate conversations, there’s another metric that quietly shapes profitability: Average Order Value (AOV). Increasing average order value means that every transaction contributes more revenue,...
Why Loyalty Programs Should Add Digital Gift Cards to Drive En...
Learn why adding digital gift cards to loyalty programs helps Shopify businesses boost retention, engagement, and customer lifetime value with flexible rewards.
10 Gift Card Marketing Ideas For Black Friday, Christmas & New...
This article explores how gift card marketing works, why it matters, and how businesses can make the most of the holiday rush.